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Empirical research article analyzing marketing efficiency, price spread, and the main constraints faced by farmers of GI-tagged Kodungallur snap melon in Kerala across different distribution channels.
Year: 2025
Region: Thrissur and Ernakulam districts, Kerala, India
Subject: Agricultural marketing, Horticulture, Geographical Indications
Document type: Research article
Institution: Local agricultural research institutions
Authors: Jagadeesh, Ahmad, Sharma, Vachhani
Target audience: Farmers, market intermediaries, policymakers, agricultural researchers
Study period: February–May 2025
Crop: Kodungallur snap melon (Cucumis melo var. momordica)
GI recognition date: November 2022
Methods: Cross-sectional survey, Acharya’s Modified Marketing Efficiency, Garrett’s ranking
Marketing channels analyzed: Direct producer–consumer, farmer–retailer–consumer, multi-intermediary contractor channels
Key findings: Direct marketing yields highest producer share and efficiency; price fluctuations and perishability limit adoption; marketing costs increase with channel length
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Research on the Rheological Properties of Sanbai Melon Juice Treated by High-Voltage Pulsed Electric Field Preprocessing
Year: 2026
Region / City: Taigu, Shanxi, China
Subject: Food science, food processing, rheology
Document Type: Research article
Institution: Shanxi Agricultural University
Authors: Tingting Sun, Huijun Yin, Lijing Yan, Xiaying Hao, Lihong Fu, Yaoxuan Jia, Xiaobin Li
Target Audience: Food scientists, agricultural engineers
Keywords: High-voltage pulsed electric field, Sanbai melon juice, rheological properties, fruit and vegetable juice, dynamic viscoelasticity
Abstract: Study of the effect of high-voltage pulsed electric field pretreatment on the rheological properties of Sanbai melon juice, including shear viscosity and dynamic viscoelasticity.
Methodology: Experimental analysis with two concentrations of Sanbai melon juice, measuring shear stress, viscosity at different temperatures, and viscoelastic properties.
Topics: Melon GI-Tagged Kodungallur