№ files_lp_4_process_3_101086
Summary of FTC actions against major U.S. food companies for disseminating false or unsubstantiated health claims about widely marketed products.
Year: 2009–2011
Region: United States
Subject: False advertising in the food industry
Document type: Legal/Regulatory summary
Agency: Federal Trade Commission (FTC)
Authors: Briana Dema, Erika Duthely
Companies involved: Dannon, POM Wonderful, Nestlé, Kellogg, KFC, Wonder Bread
Products mentioned: DanActive, Activia, POM Juice, BOOST Kid Essentials, Frosted Mini-Wheats, Rice Krispies
Legal actions: Complaints and settlements regarding misleading health claims
Monetary settlements: Dannon $21 million
Target audience: General public and regulatory observers
Sources: Television, print, product packaging, company websites
Price: 8 / 10 USD
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