№ files_lp_4_process_3_137768
Comprehensive tourism industry guidance outlining principles, responsibilities and practices related to accessibility, inclusive customer experience, facility design, communication, marketing and employment within tourism businesses.
Organization: VisitEngland
Author: Expert authoring team with contributors and supporters listed in the document
Sector: Tourism and hospitality
Topic: Accessible and inclusive tourism practices
Document type: Industry guidance document
Target audience: Micro, small and medium-sized tourism businesses
Geographic scope: England
Key themes: Accessibility, inclusive customer experience, accessible facilities, inclusive communication, digital accessibility, inclusive marketing, inclusive recruitment and employment
Legal framework referenced: Equality Act 2010
Referenced standard: ISO 21902:2021 Tourism and related services — Accessible tourism for all
Customer groups addressed: Disabled customers, customers with sensory and physical impairments, neurodiverse individuals, customers with assistance dogs, customers with multiple or complex impairments
Business areas covered: Customer service, built environment, digital services, marketing, recruitment and workplace culture
Industry context: Accessible tourism market estimated at £14.6bn
Sections: Accessibility concepts, benefits of inclusive experience, customer groups, inclusive welcome, accessible features and facilities, marketing accessibility, inclusive recruitment, accessibility planning and monitoring
Review status: Document under regular review by VisitEngland and the authoring team
Contact email: [email protected]
Price: 8 / 10 USD
The file will be delivered to the email address provided at checkout within 12 hours.

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