№ files_lp_4_process_3_091539
Guidelines describing the role, communication strategy, and networking practices expected from individuals promoting Ecosystem Approach to Fisheries Management through outreach, stakeholder influence mapping, and coordinated advocacy.
Subject: Ecosystem Approach to Fisheries Management (EAFM) promotion
Document type: Guidelines
Theme: Advocacy and communication for EAFM
Role described: EAFM champion
Definition of role: Anyone promoting EAFM
Key concepts: Golden Circle communication model, networking, change agents, gatekeepers
Main responsibilities: Identifying opportunities to promote EAFM, building networks, engaging media, organizing outreach activities
Communication approach: Explaining WHY EAFM matters before WHAT it is and HOW to support it
Recommended activities: Road shows, mapping influence networks, developing lists of champions and change agents
Target participants: Individuals supporting or promoting EAFM initiatives
Skills emphasized: Networking ability, communication strategy, stakeholder identification, media engagement
Price: 8 / 10 USD
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